This is the story of how The Stylery got started…
In 2006, when I was working at Microsoft and was touring a model of “the home of the future,” it sparked an idea for me to create an electronic closet, sort of like Cher Horowitz’s closet in Clueless. If you were a 90s girl, you know what I’m talking about and you wanted that closet too!
But that was before the iPhone and iPad! So, after a ton of research, there really wasn’t a consumer product that would support building my idea. So, it got shelved in the back of my mind – for many years. But every once in a while, I would think about it some more, do more research and refine the idea and then shelve it again.
Fast forward to several years ago and after 2 kids, I decided to work on the idea – OFFICIALLY. On a very part-time basis, I needed to get my creative juices flowing again, so I started out blogging about outfits and in my posts would offer some style tips. It turns out that keeping up with a style blog was really hard, especially on very limited time and doing it solo. Still glad I did it though. Because it did get me to think more about my idea and turning it into a business.
I paused on the blog and actually came up with a new name – The Stylery. I want this to be THE style destination.
While working at Peloton part-time and volunteering at Suited for Change (where I help suit women re-entering the workforce in interview clothes), I was feeling so inspired. Peloton is a startup that has experienced explosive growth just in the year I was there and that really ignited my inner entrepreneurial flame. But it was the amazing Peloton instructors and community of unbelievably supportive members (some of which I was lucky enough to meet at work) that really gave me the courage to take the plunge and commit to building The Stylery full-time. And now, that is where we are.
I can’t share details just yet about the product, but I’m super excited about building it and how it will be revolutionary.
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